
Barcelona is a metropolis pulsing with color, creativity and vitality; it’s a metropolis of contrasts, the place the previous and the brand new co-exist, gothic cathedrals proof of a wealthy previous and edgy start-ups push in the direction of the long run.
On this thriving European metropolis, the place the electrifying rhythms of flamenco seize nearly as a lot consideration as Gaudí’s iconic Sagrada Família, hundreds of the world’s prime tech and telecoms visionaries collect yearly for MWC Barcelona, a dynamic week of keynotes, exhibitions, demonstrations and debates.
And so, this thriving metropolis performs host to heated conversations, visionary concepts and daring shows of technological brilliance loved by nearly 110 000 guests. Our group of intrepid connectivity gurus was amongst this yr’s attendee throng.
MWC Barcelona, hosted by the GSMA, has been likened to a barometer of the present state of the telecoms, expertise communications and connectivity trade, a dependable predictor of coming traits, and a spot to unpack pertinent and urgent matters.
The most popular matters
- AI and its generative counterpart (gen AI), in addition to agentic and multimodal AI
- Rising applied sciences like 6G, prolonged actuality (XR) and quantum computing
- Converging applied sciences like AI-integrated units and scalable community options
- Regulation, innovation and sustainability – and discovering their stability
- The function of 5G in accelerating digital transformation
It was an illuminating and provocative week, and our group got here away with recent insights into how the trade is evolving. From innovation to implementation, we’ve distilled this into new traits, notable innovations and novel views.
AI is right here to remain
The facility and potential of synthetic intelligence dominated the occasion. Whereas earlier years targeted on potentialities, MWC25 showcased increasingly firms actively embedding AI into their units, networks and options, marking a transparent shift from conceptual hype to sensible implementation.
Discussions explored the most effective methods to transition from proof of idea to scalable supply and unpacked various methods to drive adoption. There was a lot buzz about optimised AI workflows, moral challenges like safety and bias, and expertise improvement. Using accountable AI, supported by transparency and robust governance frameworks, underpinned this all.
Advances in agentic AI (AI techniques capable of make selections and execute duties with minimal human intervention) and multimodal AI (AI that concurrently processes and integrates a number of kinds of information to enhance understanding and outputs), are definitively shaping the expertise. As is the mixing of agentic AI and multimodal AI into supporting related units.
Watch our MWC25 wrap up video
Actual-world examples of AI on prime
GenAI has the potential to contribute trillions of {dollars} to the worldwide financial system, says the World Financial Discussion board. Certainly, the enterprise case for AI has by no means been stronger.
By way of sensible AI implementation, three success tales stood out to us:
- Vodafone revolutionised customer support with clever chatbots that resolve buyer points quick and lowering help workloads. Its AI additionally optimises community efficiency by predicting site visitors and adjusting infrastructure.
- Bell Canada achieved a 25% discount in customer-reported points via its AI platform, which predicts community vulnerabilities.
- Bharti Airtel applied distinctive safety measures, with its AI resolution processing a trillion data in actual time, flagging tens of millions of spam calls and SMSes day by day.
“We noticed AI driving real-time choice making on the edge, and enabling smarter, self-healing networks,” mentioned Dave Farquharson, CEO of iONLINE Related Networks. “Mix that with safe, international Sim and eSim connectivity, and you’ve got an entire new playbook for enterprises. What actually turned heads was how we’re now pairing AI with zero belief edge units – one thing we’ve constructed instantly into iONLINE’s structure.”
Innovation, regulation and cooperation
The intersection of innovation and regulation additionally emerged as a central theme, albeit a fancy one. It sparked debate round future spectrum allocation, community vitality effectivity and discovering an equilibrium between innovation and accountable deployment. Threading via this was the crucial want for cross-sector and cross-regional cooperation, with regulators and trade consultants emphasising the significance of proactive somewhat than reactive measures.
The GSMA’s chief regulatory officer, John Giusti, highlighted the fragile stability required in tech and telecoms regulation. With expertise evolving as rapidly as it’s, forward-thinking insurance policies that encourage innovation, drive funding and assist to shut the digital divide are sorely wanted, Giusti mentioned. For this to occur, companies and governments have to collaborate to create versatile approaches that preserve tempo with the digital world’s speedy fee of change.
Nowhere is the necessity for regulation extra evident than within the struggle in opposition to fraud, and there was a convincing name for a unified strategy – one which brings collectively governments, industries and legislation enforcement businesses at nationwide, regional and international ranges.

Rising and converging related tech – and different disruptors
Detailed conversations happened across the interaction of crucial applied sciences and innovation, whereas numerous interactive displays confirmed how AI, 5G and 6G, edge computing, and quantum tech are converging to shake issues up.
Delegates devoured, wide-eyed, quantum computing’s complicated code cracking demonstration, together with 6G’s capability to deal with the bandwidth calls for of autonomous techniques like self-driving automobiles and sensible cities, portray an image of a hyperconnected future not far off.
Agentic and multimodal AI proved nice examples of convergence in motion, enabling augmented experiences on related units. Prolonged actuality (XR) has muscled its approach between digital actuality (VR) and augmented actuality (AR), creating new experiences via wearables and immersive interfaces. Think about AI-powered sensible glasses that show overseas language translations of their visual field, and AR shows that mix digital data with real-world views. It actually blew our minds!
Within the medical-tech area, the concepts on show have been equally spectacular. Well being-care start-ups have been excited to showcase their related options, marking a transparent shift in the direction of AI-enabled distant monitoring and analysis, promising to remodel affected person care and medical follow.
Alternative is all over the place
Digital inclusion spoke to the necessity for a keener deal with common entry to high-speed networks to shut gaps – significantly in historically underserved areas. With 3.1 billion individuals lined by cell networks however not utilizing cell web, closing this utilization hole may unlock US$3.5-trillion in financial alternative.
Africa, for one, has huge potential. Whereas community protection has improved dramatically, utilization stays at round 30%. Consultants venture an encouraging future, with an estimated 250 million extra Africans anticipated to hitch the continent’s networks within the subsequent 5 years.
“I’m extra optimistic than ever about the place the trade goes. We’re transferring right into a world the place connectivity is a brilliant, safe enabler for a mess of use circumstances,” mentioned Farquharson. “This yr, what stood out was what number of companies – from start-ups to established telcos – are searching for embedded, clever cell connectivity baked proper into their edge options.”
The sheer measurement of the world’s telecoms trade is its best benefit, and we have to harness this scale to unlock new alternatives. We have to look past, specializing in platforms that ship not simply connectivity but in addition built-in companies for customers, enterprises and wholesale markets.
Past connectivity
Maybe probably the most placing revelation from these we spoke to at MWC25 was this: dependable, resilient and safe connectivity continues to elude companies worldwide.
“The conversations I had saved coming again to 2 huge themes: the explosion of AI use circumstances and safe enterprise connectivity,” mentioned Farquharson. “Companies should be pondering not nearly bandwidth, however about belief, resilience and automation. In case you’re not constructing with AI and safe structure on the edge, you’re already behind. iONLINE is positioned proper at that intersection – delivering enterprise-grade cell connectivity with zero belief baked in.”
As a worldwide enterprise IoT connectivity supplier, we will help rework challenges into alternatives. Be taught extra at https://www.ionlinesp.com.
About iONLINE
iONLINE Related Networks is a number one connectivity supplier that delivers cutting-edge expertise options to companies around the globe. iONLINE’s flagship product is its multi-network-resilient international IoT connectivity resolution, an clever community switching Sim (eUICC) known as FlexiSIM, which connects in 220 nations and territories on over 700 carriers.
With places of work within the US, the UK, South Africa and Australia, iONLINE is devoted to offering distinctive customer support and making certain that its purchasers stay related in a consistently altering world. iONLINE can also be dedicated to selling optimistic change for each society and the surroundings, reflecting its dedication to company social accountability. Go to www.ionlinesp.com for extra.
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